With the government giving a huge push to startups with its #StartupIndia movement, India is well on its way to becoming an innovation and incubation hub for fresh talent. The country is turning into a startup nation and if reports are to be believed, over 150 high profile executives from Silicon Valley have been wooed by our desi startups for their quality experience and know how. In an exclusive interview with Networked India, Ankur Warikoo- Founder of Nearbuy.com tell us how the startup industry needs to innovate and look beyond just funding.
He also talks about the personalisation of the E-Commerce space and how companies will start guessing/ preempting customer needs to work in their favor. While the online big boys are doing their part in changing customer behaviour- the next level lies in personalisation.